About
Canada's 2012 Digital Company of the Year2013 International Emmy Award Winner
WHO WE ARE
iThentic is an award-winning digital content company focused on developing and producing narrative-based properties for all platforms. We are digital storytellers - equal parts genre-bending live action, wisecracking comedy, trailblazing animation, and indie film with a dose of social conscience. We create our digital content for traditional broadcast, OTT platforms, iOS and Android tablets and smartphones, and social media. HQ’ed in Toronto, we also have offices in New York and Los Angeles in hot pursuit of “the good stuff.”
WHAT WE DO
We develop and produce original multi-platform content and series. We work with our partners to secure international financing. We arrange worldwide distribution in all channels. We develop apps to enhance engagement. In 2014, iThentic produced 4 scripted series - a second season of the Emmy Award-winning thriller, Guidestones; a sci-fi comedy UK co-production, SOS: Save Our Skins; a new Mark Little comedy Space Riders: Division Earth; and new episodes of the indie comedy Dad Drives.
HOW WE INNOVATE
On the digital innovation front, iThentic recently released its Facebook game, GreenYrLife, a simulation property that invites players to ‘green’ their homes through real-life actions and gameplay. The game incorporates video series to provide players with fun, handy and entirely accessible green tips. We also moved iFestivus, our social screening platform, to beta-testing phase. A new comedy improv app called The Games, currently in development, will be delivered through social media.
HOW WE CAN HELP YOU
We work with producers and creators to arrange financing, production and distribution through a worldwide network. We work with brands and platforms to develop entirely original story-based content and audience engagement solutions. If you’re a platform, we can add distinctive original series to your mix. If you’re a producer, we can help bring your projects to life.HISTORY
iThentic is an online and mobile video destination site, launched in 2006, that aggregates, produces and distributes the very best short-form video content. The company is headquartered in Toronto with offices in New York City and backed by three engaged and prominent shareholders: eOne Entertainment, Canada’s largest entertainment company, the founders of iThentic LLC (led by Catherine Tait), and Smiley Guy Studios, an award winning animation and new media studio. Smiley Guy Studios is the operating partner with Jonas Diamond as CEO and Catherine Tait as Chair of the company.
iThentic provides a tastemaker service that helps viewers navigate the overabundance of online video. We offer a curated library of short-form video content – including short films and web series – that does all the hard work in order to bring you professional, innovative, properly licensed videos that can be comfortably labeled ‘the best’.We strive to unite communities that include our creators, curators and viewers. Our management team has a depth of experience in global production, distribution and marketing and is connected to a powerful international network of writers, directors, producers, animators and artists. This ensures that iThentic showcases the very best new work. Our creative network is rooted in the independent film and television industry and has generated some of the most groundbreaking entertainment of the last two decades.
